As a human, we are bound to create. We want to create a legacy. Creation is our fundamental purpose, and we materialize it through many things. We create art, skyscrapers, automobiles. We build currencies and financial systems because we want to mark ourselves in this world. When we could not build, we took part in the process, as part of other's teams. Even at the very basic level, a family is our legacy. Everything is about creation.
We tend to think of building a family as a long-term game. We plan for our old age, we plan for our kid's education. We take time and do not rush in the process. Why do we build business differently then?